The regulatory landscape in the EU is shifting, and for beauty brands and manufacturers committed to organic and natural standards, staying ahead of the curve is essential. With the introduction of the new EU Directive addressing environmental claims and greenwashing, clear communication has never been more important.
To help our community navigate these changes with confidence, we have released a brand-new guidance document: COSMOS Do's and Dont's_Emco (2025825)_final.pdf .
This document is specifically designed to help COSMOS-certified brands and manufacturers understand how to talk about your COSMOS certification under the updated regulatory framework. It breaks down the complexities of the new rules to clarify:
- What the COSMOS ORGANIC and COSMOS NATURAL logos do allow you to claim on their own.
- The specific boundaries and limitations of what those logos do not cover without supporting evidence or additional context.
- Actionable best practices for marketing your certified products transparently and legally across the EU market.
If you work with contract manufacturers, retailers, or partner brands, clear compliance is a shared responsibility. We encourage you to share this guidance document widely across your networks to ensure everyone in the supply chain communicates your achievements accurately and effectively.
You can access the document directly here: COSMOS Do's and Dont's_Emco (2025825)_final.pdf
